Customers casted their votes – and IT Cosmetics is proud to announce it has won 6 awards in the 2014 QVC Customer Choice Beauty Awards.

Jamie Kern Lima, Co-Founder and CEO of IT Cosmetics, commented:

“It’s such an honor to be recognized…What’s so special about these awards is they’re all about the customer, the real woman at home who is getting real results and spreading the word! The voice of our IT Girls everywhere is how we’ve grown as a company…for our IT Girls to show their support in such a big way means the world to us!”

The brand’s products claimed these wins:

• Best Brow: IT Cosmetics Brow Power Perfector 5-in-1 Powder Gel Pencil Duo (shown above on right)


• Best Concealer: IT Cosmetics Bye Bye Under Eye Concealer with Collagen & Brush (shown above on left)


• Best Highlighter: IT Cosmetics Hello Light Anti-Aging Luminizer w/ Brush


• Best Eyeliner: IT Cosmetics No-Tug Anti-Aging Gel Waterproof Eyeliner Duo


• Best Mascara: IT Cosmetics Tightline Full Lash Black Mascara Primer Duo (shown above second from right)


• Best Face Bronzer: IT Cosmetics Vitality Glow Anti-Aging Matte Bronzer (shown above second from left)